Mother’s Day spending is expected to reach $18.6 billion this year. It is the third largest revenue generating holiday, trailing only Christmas and back to school. The average consumer is expected to spend $152.52 to ensure that the day is special for Mom. Interestingly, online consumers will, on average, spend $233.67, 53% higher than the [...]
Consumers open their wallets for Mother’s Day. Do retailer websites open as fast?
by Diem Shin on May 14, 2012
How Web Performance Could Hurt The Bottom Line
by Lane Joplin on April 18, 2012
Today we live in an on demand world. I, for one, get antsy thinking something is broken if it doesn’t load right away. This translates to websites as well. When a user enters a URL or clicks a link they expect the webpage to load in what they determine an appropriate timeframe. The timeframe might [...]
March Madness Final Four: How did the sponsors perform?
by Diem Shin on April 10, 2012
The Final Four is the culmination of the NCAA Basketball Tournament, which lasts for the better part of three weeks. It is also the climax for sponsors who spend thousands if not millions of dollars to reach their target audience and increase brand awareness. This year was a huge success because the teams in the [...]
Web Monitoring: Are your alerts routed to the right team members?
by Connie Quach on February 29, 2012
Whether you’re a small business or the number one internet retailer, it’s important that your site is up 100% of the time, plus optimized for speed and performance.
Did Advertisers Deliver Super Website Performance during the Super Bowl?
by Patrick Lightbody on February 8, 2012
Every year there are a handful of major events that drive massive traffic to websites, giving us in the web performance space a chance to measure how successful companies were at maintaining high performance, availability, and functionality. Some events, like a the passing of a famous celebrity or a viral video gone out of control, are hard to predict and measure. But others, like the Olympics, Election Day, and Cyber Monday, are known far in advance.
Infrastructure Intelligence Success: Load Testing Is Part of the Sales Process
by Lane Joplin on November 30, 2011
One thing a number of our customers have in common is that they truly believe load testing—and the impact it has on website performance—is tied directly to the sales process. Service providers and vendors that provide value-added services, demonstrate improved system performance and reduce service outages often see increased trust in their capabilities from their customers.
Cyber #Fun, or Cyber #Fail? Cyber Monday Could Go One Way or the Other. You Decide.
by Lane Joplin on November 28, 2011
Today, otherwise known as ‘Cyber Monday’ kicks off the holiday shopping season, and has become one of the biggest days for online shopping for the entire year. The term was coined after the ever-famous ‘Black Friday’.
Traffic Tuesday: Ericsson Predicts Mobile Data Traffic Will Increase Tenfold by 2016
by Lane Joplin on November 22, 2011
We all know mobile device usage is on the rise—but what is driving this technological evolution? According to Ericsson’s newest Traffic and Market Data report, we can expect traffic generated by advanced smartphones to increase 12-fold to roughly equal mobile PC-generated traffic by 2016. Mobile broadband, new smartphone launches and applications uptake will continue to [...]
Straight From the Horse’s Mouth: Load Testing Best Practices from Our Customers
by Lane Joplin on November 14, 2011
As you’ve likely seen, we pulled together a comprehensive list of load testing best practices for you to visit, and revisit, at your convenience to help you maintain high performance websites and applications that keep your customers happy.
Traffic Tuesday: Gartner says half of Web sales will come via social and mobile applications by 2015
by Lane Joplin on November 8, 2011
We are in the midst of a game-changing shift in the e-commerce market. Consumers are no longer willing to wait to get in front of a PC to purchase goods or engage with brands. According to Gartner, as much as 50% of company Web sales will come through social and mobile applications by 2015. Furthermore, [...]
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Consumers open their wallets for Mother’s Day. Do retailer websites open as fast?
May 14, 2012
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Did Advertisers Deliver Super Website Performance during the Super Bowl?
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